I was a guest today on “Jennifer’s Board,” a radio show on MileHiRadio.com. During the show we talked about LOTS of things but the one HUGE piece of advice she gave me about my business was incredibly simple: she said, “You’re not thinking big enough.”
She could’ve said, “You’re thinking too small.”
But NO. She said, “You’re NOT THINKING BIG ENOUGH.”
Despite the fact that Jennifer rarely speaks in ALL CAPS, what she said simply stunned me. Everybody who’s ever looked at my business has said I’m thinking too small. Jennifer said, essentially, that size DOES matter — in your mind. If you THINK average, your business will never get past being a chore, a job, a place to spend all your money and time in the hopes of somehow making money doing what you love to do.
If you think BIGGER, then you PLAN bigger, you realize you WILL be bigger, and your business stops being a JOB and turns into a real money-making business.
So I’ve already started implementing ways to THINK BIG.
Thanks, blonde super-business-woman! You seriously should wear a cape. It would go great with the pants suit.
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February 29th, 2012
kcampbell 
